Collection: Happiness Is...

Live it. Wear it. Share it.

Happiness is something we all wish to have, but sometimes have trouble achieving. Modern life contributes to our anxiety; it's busy, fast-paced, stressful, and full of doubt.

At the age of 95 (not a typo!), with wisdom, reflection and passion, Gordon Carton founded Happiness Is Inc., as a way to inspire us to find our happiness within. He knew it's impossible to have a lifetime of happiness, but the gratitude we can have for what makes us smile, and the connections we share with the people around us, the happier we become.  And happiness is contagious.

Gordon passed away in 2017, but his legacy lives on with his granddaughter, founding partner and Happiness Is Inc. Chief Happiness Officer Andrea Armstrong. Leading a small group of women working to do the right thing, the Happiness Is Inc. team is dedicated to making high quality casual clothing that makes you feel happy about your purchase. Live it. Wear it. Share it.

131 products
  • Women's Yoga Bamboo T-Shirt, White with Gold Foil
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    Happiness Is...
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    $44.00
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  • Women's Yoga Glow Crew Sweatshirt, Heather Grey
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    Happiness Is...
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  • Women's Wine & Friends Crew Sweatshirt, Plum
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    Happiness Is...
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  • Women's Tennis Love Crew Sweatshirt, White
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    Happiness Is...
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  • Women's Wine & Friends Bamboo T-Shirt, White
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    Happiness Is...
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  • Women's Wagging Tail Crew Sweatshirt, Heather Navy
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    Happiness Is...
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  • Women's Wagging Tail Crew Sweatshirt, Chili
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    Happiness Is...
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  • Women's Wagging Tail Crew Sweatshirt, True Navy
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    Happiness Is...
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  • Women's Wagging Tail Crew Sweatshirt, Heather Grey
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    Happiness Is...
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  • Women's Tennis Love Crew Sweatshirt, True Navy
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    Happiness Is...
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  • Women's Tennis Crew Sweatshirt, Sage
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    Happiness Is...
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  • Women's Tennis Love Bamboo T-Shirt, White
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    Happiness Is...
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  • Women's Tennis Bamboo T-Shirt, White
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    Happiness Is...
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  • Women's Wagging Tail Bamboo T-Shirt, White
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    Happiness Is...
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  • Women's Sunshine Crew Sweatshirt, White
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    Happiness Is...
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  • Women's Tennis Crew Sweatshirt, White with Blue
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    Happiness Is...
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  • Women's Skiing Skiing Skiing Crew Sweatshirt, Heather Navy
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    Happiness Is...
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  • Women's Sailing Crew Sweatshirt, True Navy
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    Happiness Is...
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  • Women's Skiing Skiing Skiing Crew Sweatshirt, Teal
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    Happiness Is...
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  • Women's Savasana Crew Sweatshirt, Heather Grey
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    Happiness Is...
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  • Women's Puzzles Crew Sweatshirt, Plum
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    Happiness Is...
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  • Women's Sailing Bamboo T-Shirt, White
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  • Women's Plain Crew Sweatshirt, Teal
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, White
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Plum
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Heather Grey
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Heather Navy
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Chili Pepper
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Charcoal
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  • Women's Pilates Bamboo T-Shirt, White
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    Happiness Is...
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  • Women's Plain Crew Sweatshirt, Ballet Pink
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    Happiness Is...
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  • Women's Pilates Crew Sweatshirt, Heather Grey
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    Happiness Is...
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